Opinion Wanted Free Stickers!

By | March 25, 2016

Opinion Wanted Free Stickers!

A paper doll model I made when designing the CYCLEBUTTCRACK Jersey.

A paper doll model I made when designing the Classic CYCLEBUTTCRACK Jersey.

CYCLEBUTTCRACK made its debut in 2011.  However, that is not the beginning of the CYCLEBUTTCRACK story.  Given a choice, I tend to go with American made products and try to support local businesses.  This is why I wanted CYCLEBUTTCRACK jerseys to be American made.  So in 2010, I sought out an American jersey manufacturer Sharp Athletics, paid a $1,400 deposit and had a sample jersey made.  It was an absolute failure.  The colors were horrible, the seams were uneven and the fit was all wrong.  I gave the company another chance to produce a second sample and the results were no better.  When I questioned my order, I was told that I complained too much and my standards were impossible.  I was also told if I wanted to place an order, I would have to accept the order sight unseen.  I asked for a refund and got $1,000 of my $1,400 back.  I would tell you to avoid Sharp Athletics, but it seems they have gone belly up.  What a shame.

One year later, I found a company in New York who imports their jerseys from China.  I was pleased with their customer service, but it always nagged at me that my jerseys were not made in America.  Now that they are no longer honoring the prices they were charging me and have changed their jerseys, I can look for new options.  As stated in a previous blog post, I am looking to fund my future inventory with crowd funding.  Crowd funding allows me to test the viability of future jersey designs without risking thousands of dollars ordering inventory.  It is also low risk for the consumer.  If I don’t meet a minimum finding level, you will not be charged.  For me, the most intimidating part of crowd funding is producing an introductory video, but I will get to that later.  Let’s cover the jerseys themselves in this post.

In the years that have passed since I was last looking for a jersey manufacturer, it seems a lot has changed.  There are quite a few American jersey manufacturers.  I have done some research on a few and they offer good customer service, utilize more environmentally friendly manufacturing processes and pay their workers more than minimum wage.  All of these benefits come at a cost.  So this is where I ask for your input.

How important is it to you that your jerseys are American made?

How important is it that the workers who make your jerseys are paid more than minimum wage?

Currently CYCLEBUTTCRACK jerseys cost $60 each plus shipping and handling.  I frequently see jerseys on sale for $90, $100 even $120!  I do not think that $60 is too much, but unfortunately, CYCLEBUTTCRACK will not be able to continue to sell jerseys at that price point.  Would you be willing to pay around $75 for a CYCLEBUTTCRAK jersey if you knew it was American made?



Your input is incredibly and will help lead the way in producing the next generation of CYCLEBUTTCRACK jerseys.  This is why I am offering a little bribe to entice you into commenting.  Let me know what you think in the comments section and send me an e-mail with your address and I will send the first 10 of you a free CYCLEBUTCRACK 4” logo or CYCLEBUTTCRACK BEER Sticker.

But what about annoying daily advertising and newsletters?  Nope!  Not going to happen.  I hate those things as much as you do!  I get one from Performance and Colorado Cyclist every day.  I will not go back to Performance thanks to their annoying daily letters.  Besides I am far too lazy to send out daily junk mail!  I currently have no newsletter program.



10 thoughts on “Opinion Wanted Free Stickers!

  1. Henry Walters

    my opinions:
    – $75 is not too much to pay for an american-made jersey
    – it should be made in america.
    – the people who make it should be paid a living wage.
    – apple pie is the best pie flavor.
    – never trust a big butt.

    1. admin Post author

      You can trust a BIG BUTT When it’s CYCLEBUTTCRACK!

      Thank You!

  2. Leslie B

    I bought a cyclecrack jersey for my husband last year. Both he and I love the attention it gets. I certainly would have paid $75, that is about an average price. American made is always nice. Good to support other worker bees like us. Not a beer fan, but have been thinking about one of those jerseys for a friend. Might have to spring for a butt crack for my self although I believe it’s more a male issue.

    Thanks for you product. Love the story that goes with it.

    1. admin Post author

      Years ago on a RSVP (Ride from Seattle and Vancouver and Party) as a woman was passing me, she told me that she liked my jersey. As she rode on, I noticed her shorts were extremely threadbare and I could see right through them. Yes men are more likely to have a shirt or jersey ride up, but women are not exempt from accidentally showing some CHEEK! CYCLEBUTTCRACK serves as a brave reminder for all people to CHECK YOUR CRACK!!! 🙂

      Thank you very much for your comment! I will drop a sticker in today’s mail! You may not be a BEER person, but would you like to see a WINE jersey? That is one of many jersey ideas I would like to develop.


  3. Jeff

    $75 is not too much to spend on a jersey. I would rather spend $75 for a high quality jersey than buy a lower quality, cheaper one for less. It would be great if the jersey was made in the US but not a deal breaker. As far as the wages, it makes no difference to me. The free market should determine the wage.

    Doing RAGBRAI this year?


    1. admin Post author

      Thank you Jeff! At the end of RAGBRAI last year, I told myself I would not do it this year unless I could get some of my friends to go. Well my friends have all wimped out on me. However, I am still tempted. I have not yet ridden in the southern part of Iowa. I will make a decision one of these days 🙂

  4. Barry Lucas

    I love buying American made products and will do so often for high-quality accessories, especially if I can buy in-state ( Swiftwick Socks, NoxComposites Wheels, Litespeed frames). With that said, I think that the price and manufacturing location issues are of far less concern than the market issues. For the “right” jersey, price will never be an issue for folks. The issue in the jersey market is that there are so many jersey options these days. Shop jerseys (often free or heavily discounted for sponsored riders or with the purchase of a bike), accessory jerseys (again, often free or heavily discounted with purchase of high-end local gear), replica pro jerseys, microbrew jerseys, hardware jerseys, university jerseys, event jerseys, and of course, novelty jerseys like yours. If you can successfully create that “cult” following you are after, price will be irrelevant. Your jerseys have to be “the” jerseys that everyone can’t live without. Figure out how to successfully make this happen and you can charge whatever you want for your jerseys. Just my two cents.

    1. admin Post author

      I think you are right building a following is hard. I have some seriously loyal followers, but building that into a large audience is something that has always eluded me. Despite the saturation with new jersey designs, I still feel that my jerseys are unique. Thank you for your comment!

  5. Don Wiley

    If you had to “complain too much” and your “standards were impossible” then I would definitely be willing to pay more for American made. I have returned more than one jersey due to poor workmanship, but I as well have been told my standards are too high. Keep up the high standards.


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